Free Digital Marketing Course (2019) – FREE | Digital Marketing School

No products in the cart.

Year: 2019

Digital Marketing Budget Formula

Setting Your Digital Marketing Budget—Advertising Budget Formula and More

Setting Your Digital Marketing Budget What should your digital marketing budget be? How much should you budget for advertising? You want to spend enough to achieve your digital marketing objectives, but don’t want to spend so much that you aren’t optimizing your profit. Determining what you should spend on advertising and digital marketing is even …

Setting Your Digital Marketing Budget—Advertising Budget Formula and More Read More »

Digital Marketing for B2B

Strategies for B2B Digital Marketing that Really Work

Strategies for B2B Digital Marketing that Really Work B2B digital marketing strategies are different than strategies you might use to sell to consumers. B2B purchases tend to be planned and budgeted, not spur of the moment buys. The process can be more lengthy and complex with more than one decision maker. For many businesses, there …

Strategies for B2B Digital Marketing that Really Work Read More »

Digital Marketing for eCommerce

eCommerce Digital Marketing Best Practices

eCommerce Digital Marketing Best Practices To grow and profit in today’s competitive retail market, you need to apply eCommerce digital marketing best practices to your business. With the right strategies, you can add to your customer base, attract customers, and increase profitable revenue. Here is a round-up of best practices: 1. Have a Strong Brand …

eCommerce Digital Marketing Best Practices Read More »

Digital Marketing for Non-Profits

Digital Marketing for Non-Profits

Digital Marketing for Non-Profits Digital marketing for non-profits is a strategic option you cannot ignore. More and more commerce is done online every year—and that is as true for non-profit commerce as it is for any business. You type commerce might be different—getting attention, attracting donors and sponsors, finding volunteers, expand your reach, and activate …

Digital Marketing for Non-Profits Read More »

Boosting conversion rate on your website.

Boost Your Web Site Conversion Rate to Boost Profit | Digital Marketing School

Boost Your Web Site Conversion Rate to Boost Profit Improving the conversion rate on your web site is your key to building a profitable digital marketing operation. Take an experimental and analytic approach to your site—try new things and measure the outcome—to optimize for high converting web pages and a site that increases your sales. …

Boost Your Web Site Conversion Rate to Boost Profit | Digital Marketing School Read More »

Digital Marketing analytics chart

Digital Marketing Return on Investment: Measuring Success

Digital Marketing Return on Investment: Measuring Success Digital marketing requires as sizeable investment—how to know if your efforts are paying off? Here is how to measure digital marketing return on investment. Measuring your digital marketing return on investment (ROI) gives you insight into real results—insight you can act on. You can track, measure, and learn …

Digital Marketing Return on Investment: Measuring Success Read More »

Improve your email opening rate for your digital marketing efforts

Improving Your Email Open Rate and Other Key Email Marketing Metrics

Improving Your Email Open Rate and Other Key Email Marketing Metrics What does email open rate mean? Your email open rate is a performance metric for measuring the effectiveness of your email marketing campaigns. If your target customer doesn’t open your email, it doesn’t matter how effective your message is. That is why tracking email …

Improving Your Email Open Rate and Other Key Email Marketing Metrics Read More »

How to Learn Digital Marketing: Digital Marketing Training Options

How to Learn Digital Marketing: Digital Marketing Training Options Why learn digital marketing? Digital marketing is a burgeoning industry offering interesting careers (link to What It’s Like Working in Digital Marketing) in a well-paying field (link to What a Digital Marketer Can Earn). With demand so high for skilled workers in this complex field (link …

How to Learn Digital Marketing: Digital Marketing Training Options Read More »